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However, by 1987, Arch encountered financial problems and WTIC nearly filed for bankruptcy.

As time went on, WTIC began dropping cartoons, movies, and older sitcoms in favor of more talk and reality shows.

That year, Chase agreed to sell its four television stations—WTIC-TV, WATL in Atlanta, KDVR in Denver, and WXIN in Indianapolis—to Renaissance Broadcasting, owner of WTXX. To comply with prevailing FCC regulations, Renaissance sold WTXX to a Roman Catholic non-profit group, Counterpoint Communications; both deals were completed in March 1993.

Renaissance tried to negotiate a local marketing agreement (LMA) with Counterpoint in which it would buy WTXX's entire broadcast day, except for overnights and an hour during the day in which WTXX was to run Catholic programming.

WTIC-TV began operation on September 17, 1984, with a special live broadcast hosted by TV star Eddie Albert and longtime WTIC radio personality Bob Steele.

Originally, it was a general entertainment independent station running cartoons, sitcoms, old movies, CBS shows pre-empted by WFSB, ABC shows pre-empted by WTNH (channel 8), NBC shows pre-empted by WVIT (channel 30), drama series, and sports in competition with the established independent station in the market, WTXX (channel 20, now sister station WCCT).

This WTIC-TV logo, introduced in 2008, is based on the logos used by stations owned by Fox Television Stations.

This version was phased out after the move to the Courant facilities in 2009, though a "Fox CT News" version remained in use during newscasts for some time thereafter.

Extensive litigation followed as the contracts that were standard in the industry at that time stated that if a single payment was missed, no more programs would be provided, but the station was still required to pay the full amount due under the contract.